Activision Blizzard, Inc. is a developer and publisher of interactive entertainment content and services. The Company develops and distributes content and services on video game consoles, personal computers (PC) and mobile devices. Its segments include Activision Publishing, Inc. (Activision), Blizzard Entertainment, Inc. (Blizzard), King Digital Entertainment (King) and Other. Activision delivers content from full-game and in-game. Activision also includes the activities of the Call of Duty League, a global professional esports league with city-based teams. Blizzard develops and publishes entertainment software for creating games. Blizzard also maintains an online gaming service, Blizzard Battle.net , which facilitates digital distribution of Blizzard content and selected Activision content, online social connectivity, and the creation of user-generated content. King delivers content on the mobile platform. Kings’ product franchise is Candy Crush, a match three franchise.